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LinkedIn Thought Leadership Ghostwriting for a Founder in the SMB Consulting Space

After identifying a need to grow her thought leadership footprint on LinkedIn in order to expand her business impact and reach, this founder engaged me to flesh out a more defined content pillar and marketing strategy and produce 5-7 ghostwritten LinkedIn posts per week so she could maintain a regular posting cadence amidst her busy schedule. After our 3-month engagement, her profile's engagement metrics saw a +15% rise and her average post engagement saw a 12% bump. 

2

LinkedIn and X Ghostwriting for a Web3 Marketing Professional On the Job Hunt

After a major career pivot, this Web3 marketing professional knew she needed help honing her public voice while underscoring her industry expertise so she could make meaningful connections with new companies and find her next big opportunity. Over a 4-month engagement, we analyzed her profile performances to identify the content pillars that would best support her desired growth outcomes, and I drafted 10-15 tweets and LinkedIn posts – as well as repurposed older content that performed well – that combined led to a 0.39% engagement rate on X (fka Twitter), above the site's overall median engagement rate of 0.029%. On LinkedIn, this content aided in growing her follower count by almost 300 in 4 months, and landed her multiple interviews – and ultimately, a new role!

3

Blog and X Ghostwriting for a Founder in the Fintech Industry

This founder and I collaborated as they built their first fintech product in public; they would share growth and build updates and I would ghostwrite blog content and repurpose it into X (fka Twitter) threads to enhance marketability. During our 3-month engagement, my content aided in growing the X account from 0-1.2k followers while also ensuring a steady stream of traffic to the founder's personal blog.